The gay pastor from Austin, Texas who claimed Whole Foods wrote an antigay slur on his cake in frosting admits the whole thing was a hoax.
He now admits the company “did nothing wrong.”
Jordan Brown filed the lawsuit in April, with his lawyer Austin Kaplan saying at the time:
He frequently shopped at Whole Foods, which makes this all the more shocking and disappointing. What really concerns him is knowing that unless some action is taken, this kind of thing could happen again, and that someone else might have to go through a similarly excruciating experience.”
Whole Foods completely denied the claim and said that the employee who helped prepare the cake was also part of the LGBTQ community. They immediately sued Brown in return.
In a statement, Brown apologized and said he was “wrong to pursue this matter and use the media to perpetuate this story.”
I want to apologize to Whole Foods and its team members for questioning the company’s commitment to its values, and especially the baker associate who I understand was put in a terrible position because of my actions,” Mr. Brown said in his statement Monday. “I apologize to the LGBT community for diverting attention from real issues. I also want to apologize to my partner, my family, my church family, and my attorney.”
Time will tell whether Whole Foods drops their own lawsuit, or decides to move forward.