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HRC calls NOM’s Starbucks boycott their typical ‘temper-tantrum’

Wednesday, March 21, 2012

WASHINGTON — The Human Rights Campaign on Wednesday fired back at the National Organization for Marriage, calling their “Dump Starbucks” campaign a typical “temper tantrum,” and called on consumers to support Starbucks for its decision to support same-sex marriage.

The NOM launched its boycott of Starbucks after CEO Howard Schultz defended the company’s decision to publicly support the marriage equality legislation in Washington state.

“NOM is falling back on their typical tactics. Starbucks has been a vocal supporter of marriage equality for loving same-sex couples – views that are in-line with the majority of Americans – and that enrages NOM,” said HRC President Joe Solmonese, in a statement.

“As a result, NOM is throwing a temper-tantrum and encouraging its few supporters to intentionally harm the economic well-being of Starbucks employees all over the world.”

Starbucks was one of several major U.S. corporations with headquarters or major operations in Washington state that supported the legislation, including Alcoa, Amazon, Google, Microsoft, Nike, and Vulcan.

“People like Brian Brown and Maggie Gallagher no doubt use products from the dozens of consumer-facing brands that have come out in support of marriage equality and against Proposition 8 on a daily basis,” added Solmonese.

“They include Microsoft, Apple, Google, Alcoa, Nike, and top executives from companies like Yahoo and Facebook. Nonetheless, it appears NOM launched their ‘Dump Starbucks’ campaign on Facebook. Do they not have any Microsoft software in their office? Do they ban employees from owning iPhones?”

NOM claimed that the majority of Americans and “virtually every consumer” define marriage as between one man and one woman, a statement HRC called untrue and misleading, citing the most recent Gallup poll that showed that 53 percent of Americans support marriage equality.

The NOM campaign alleges that “Starbucks has declared a culture war on all people of faith (and millions of others) who believe that the institution of marriage as one man and one woman is worth preserving. A portion of every cup of coffee purchased at a Starbucks anywhere in the world goes to fund this corporate assault on marriage.”

Starbucks said it made the decision to support same-sex marriage “through the lens of humanity and being the kind of company that embraces diversity.”

HRC has launched a petition calling on consumers to support Starbucks and take a stand against NOM’s anti-equality campaign.

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14 more reader comments:

  1. one wonders if they have a scorched earth mentality, they are bound to break up more marriages than save with the way they work

    Posted on Wednesday, March 21, 2012 at 9:09pm
  2. Owned.

    Posted on Wednesday, March 21, 2012 at 9:24pm
  3. How backwards. Boycott Starbucks, but support other companies who have the same stance by purchasing and using their products anyway. Why does this have to be such a big issue? Some of these same companies have been accused of having sweatshops, upending small foreign village economies by coming in with low paying jobs with poor working conditions, and then departing the area leaving the village ruined because they were no longer producing goods that they once relied on to physically and economically survive. Why is Starbucks support of gay marriage worse than any of that? If NOM and any other right wing group wants to talk about “Thus sayeth the LORD” they should remember that the Bible talks about how you treat your fellow man far more than it discusses homosexual acts.

    Posted on Wednesday, March 21, 2012 at 9:36pm
  4. The new HRC : )

    Posted on Wednesday, March 21, 2012 at 10:23pm
  5. I have a Starbucks coffee at least once a day. There support of marriage equality makes me want one even more! Thanks Starbucks for standing up for whats RIGHT and FAIR!!!

    Posted on Wednesday, March 21, 2012 at 10:23pm
  6. YAY Free advertising for Starbucks!!!!

    Posted on Wednesday, March 21, 2012 at 10:28pm
  7. I wonder when homophobes will realise that boycotting shit just makes the less ignorant portion of the population want to buy it more, thus cancelling out their boycott. Remember how many copies the gay marriage issue of Archie sold when “1 Million Moms” protested against it?

    Posted on Wednesday, March 21, 2012 at 11:01pm
  8. More power to you Starbucks ; )

    Posted on Thursday, March 22, 2012 at 12:44am
  9. So what else is new?

    Posted on Thursday, March 22, 2012 at 1:28am
  10. It’s good that they’ve chosen Starbucks… finally a company that I can support even here in Germany… :-)) starbucks taking part in a cultural war against people of faith? This is so idiotic that it isn’t worth another comment…

    Posted on Thursday, March 22, 2012 at 6:19am
  11. I think the NOM people have others on payroll who do nothing but scheme up ways to attack LGBT people. I would love for Mattel to come out with a lesbian barbie, or a gay ken. Can you imagine? It would put both NOM and 1MM in a complete tail spin. What a bunch of mongers. I understand that there is free speech, but at what point can you start classifying it as “hate speech”? If someone were marketing against Christians — a company created to do nothing but bring to the media light the “wrongs” withing Christianity, someone would be suing someone. (I’m not saying there is anything wrong with Christians, or Christianity — its simply an example) To me these 2 “organizations” should be treated like kids. No attention because even negative attention, is STILL attention. I know that ignoring it won’t make it go away, but there doesn’t seem to be any reason to keep giving them our negative attention. It’s as if they feed off of it.

    Posted on Thursday, March 22, 2012 at 6:41am
  12. I’m not a Starbucks person, but I will begin… also think the idea that was shared on here of purchasing gift cards from Starbucks and giving them out is a great idea! Share the love. THANK YOU STARBUCKS FOR STANDING UP FOR WHAT IS RIGHT!

    Posted on Thursday, March 22, 2012 at 7:13am
  13. Love my Starbucks even more than ever now!! Thanks guys for believing!

    Posted on Thursday, March 22, 2012 at 7:46am
  14. Thanks Starbucks. Love your coffee.

    Posted on Thursday, March 22, 2012 at 10:25am