Commercials

An awkward exchange between father and son is not what it seems.

The company’s “This Is Wholesome” campaign has been praised for its inclusion of all sorts of families. It’s also infuriated loads of right-wingers.

“Must we have the lesbian message shoved in our faces? My 7 year old boy doesn’t need that happening in his lounge room.”

Religious crusaders want it boycotted.

Watch two ads from their #CareEnough campaign.

The American Family Association is particularly upset that one of the dads has his arm “around his male ‘wife’.”

Is this gay-themed holiday ad by hardware chain Robert Dyas as earnest and beseeching as it seems — or are we being joshed?

A new commercial from Allstate centers around two gay dads, who both share their experiences becoming first-time parents.

The latest ode to the gay family comes in the form of an ad from this major shoe retailer. Good deal.

Further evidence that the future is now.