In a new video posted on its YouTube page Monday, Apple documents its participation in San Francisco’s LGBT Pride parade on June 29, where approximately 5,000 Apple employees marched in the company’s first ever officially sanctioned Pride parade.
“On June 29, thousands of Apple employees and their families marched in the San Francisco Pride Parade. They came from around the world — from cities as far as Munich, Paris, and Hong Kong — to celebrate Apple’s unwavering commitment to equality and diversity. Because we believe that inclusion inspires innovation.”
The short film is set to Coldplay’s “A Sky Full of Stars.”
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Apple Chief Executive Tim Cook made a surprise appearance at the San Francisco event to greet employees and their families early in the morning, but did not march in the parade himself.