News (USA)

Advocacy group begins airing pro-marriage equality television ads

Advocacy group begins airing pro-marriage equality television ads

SEATTLE — Washington United for Marriage (WUM), the broad coalition working to defend the state’s marriage law, this week began airing its first television advertisement aimed at gaining voter support for marriage equality.

The ad, running statewide, features Robin and Steve Boehler of Mercer Island who talk about their hope that their youngest daughter, who happens to be lesbian, can marry the person she loves.

The Boehlers’ oldest daughters, Lindsay and Emily are married and they are already grandparents to two girls, with another one on the way next month. Steve and Robin Boehler are speaking up for their youngest daughter, Sara, who’s engaged to be married to her longtime partner.


“We’ve been having thousands of conversations across the state with voters about why marriage matters and why it’s important to approve Referendum 74,” said Zach Silk, WUM’s campaign manager. “Personal stories, like the Boehlers’, resonate with people because everyone understands that marriage means something special not only to the couple, but to their family and friends.”

Referendum 74 is the November ballot initiate that will ask voters to approved or reject the marriage equality law approved by the state legislature earlier this year, and signed by Gov. Chris Gregoire on Feb. 13.

The ad is running in the Seattle market and statewide on cable.

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