SEATTLE — The National Organization for Marriage on Wednesday announced it has launched a boycott of Starbucks after the coffee giant’s chief executive flatly rejected a complaint by the NOM that it reconsider its support of marriage equality for gays and lesbians.
Starbucks CEO Howard Schultz defended the company’s pro-gay marriage stance during its shareholders’ meeting, and said the decision was made “through the lens of humanity, and being the kind of company that embraces diversity.”
“Any decision of this type or magnitude has be made with great thoughtfulness and I would assure you that a senior team at Starbucks discussed this. To be very candid with you, this was not something that was a difficult decision for us and we did share this with the board as well.
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“We made that decision, in our view, through the lens of humanity and being the kind of company that embraces diversity.”
Schultz’ statement was met with strong applause by assembled shareholders.
Following the meeting, the NOM announced a “Dump Starbucks” protest, promising to place ads throughout the United States and Southeast Asia, urging consumers to boycott the company.
NOM is supporting a referendum effort to overturn a recently passed law legalizing same-sex marriage in Washington state.
Starbucks was one of several high-profile Washington-based corporations to publicly support the marriage equality legislation.
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Well I know were i’m getting MY coffee from now on ^^
Starbucks :)
Guess I’m going to buy Starbucks tomorrow.
I’m going to Starbucks for my afternoon Coffee tomorrow!
I know where I’m getting my tea at…. Starbucks:)
National Organization for Morons.
This will make me go to starbucks more often.
Dear NOM, no one cares about what you think or do. You’re simply wasting your money putting up ads to boycott Starbucks. Not only that, considering the niche Starbucks fills, such an ad campaign will not affect gross revenue for the company; and, even if it did, it would be a minuscule amount. Silly NOM, being all silly.
This will never work out since 99% of Americas are addicted to their starbucks.
Yay Starbucks. See, this is why your coffee is so good. You fill it with anti-hate-goodness. <3
LOL… wow we are sooooo worried ..makes me want a starbucks
Why doesn’t NOM boycott themselves?
Good. I’d like to start a NOM boycott. They are bigoted hateful people!
I love Starbucks even more now!!
Starbucks = IN … NOM = OUT …Say goodnight NOM and may Starbuck’s door kick you from behind! ;-)
I will be going to Starbucks this weekend…..
I am on my way for an afternoon Starbucks right now. AND…writing a letter to Starbucks to show my support.
I think its time to go to Starbucks, what about you guys?
I’m heading to Starbucks NOW!
oh really just for that im going to starbucks
Pike Place for EVERYONE!
Time for a Cinnamon Dolce!
“Dump NOM” Where’s this sticker? Someone please distribute it so I can get one!
Sounds like Starbucks is the place to go.
Starbucks *Whoo!*
I can’t imagine a NOM going to Starbucks anyway. I’ll have a skinny vanilla coffee vente. Cheers!
Go, Starbucks! :D
Good. ilu Starbucks.
true dat
I’m glad my Starbucks card just reloaded itself !!!
Starbucks, here I come!
*beep* you NOM!
Yay! More Starbucks for me!
so NOM is boycotting starbucks? what’s that equate to? one capachino not sold per state. per week. so a loss of $10 a week times 50 states times 52 weeks a year. Total monetary loss $2600.00 a year. ouchy that hurts… NOT!
Didn’t they just try to boycott JCP also???
I love Starbucks.
DRINK MORE COFFEE!!! :) LOL
Woooooo go Starbucks!
will see everyone at Starbucks tomorrow
Count me in for a soy latte! NOM just focuses our attention on companies who “get it right”. Free publicity =)
Loving Starbucks right about now….
SMH – With as much coffee as Americans drink, I doubt a boycott by a small fragment of over-zealous religious extremist wack-jobs is going to put the company out of business. Starbucks has a store on every block in EVERY major city…NYC, DC, outside the U.S. Who cares if a bunch of hill-billies in the Bible Belt don’t want to drink their coffee….economically speaking, they are an irrelevant segment of the U.S. economy
Great strategy on Starbucks part. Letting NOM do free advertising for them. Do they really think people are going to stop going there because of other people’s ignorance? I bet Starbucks gains more customers and definitely more respect.
I am sure that Starbucks is shaking in their boots.
yea……good luck with that.
Awesome. My favorite coffee chain to go to, when I want to splurge and enjoy a delicious mocha cino . I love Starbucks and definitely will continue to support the company