28 years after the world first fell in love with everybody’s favorite spoiled princess, Alicia Silverstone is reprising her iconic film role as Clueless’s Cher Horowitz
Silverstone brought Cher back for this year’s Super Bowl on February 12, where she will play the character in an advertisement for the fintech company Rakuten.
Both Rakuten and Silverstone recently tweeted a series of teasers for the commercial that show Silverstone wearing Cher’s iconic yellow plaid skirt and blazer and marching to the front of a high school classroom.
“Don’t bug, your girl is back,” Silverstone says in one of the clips, a reference to one of the famous lines from the movie, “Oh my God, I’m totally buggin’.”
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Silverstone also tweeted a video of her adult self as Cher and wrote, “I’m just gonna leave this here.” In the video, she is pulling at a piece of gum in her mouth while standing at the head of the class, a nod to a famous scene in the movie where she does the same after making a ridiculous speech.
I’m just gonna leave this here. pic.twitter.com/IsADz7VOHB
— Alicia Silverstone (@AliciaSilv) January 31, 2023
Silverstone also left another video on her feed, writing, “It looks like the cat is out of the designer handbag.”
It looks like the cat is out of the designer handbag. 👜 @Rakuten pic.twitter.com/ET2sChn7zR
— Alicia Silverstone (@AliciaSilv) February 1, 2023
“Rakuten came to me with this idea, and I thought it was really clever,” Silverstone told Variety. “When I think about Cher and about how she’s film’s most historic shopaholic, the idea that she would be able to use this app is the greatest hack ever, getting cash back on all your shopping. I feel like she would want everyone to know that.”
Fans of the 1995 cult classic have been unable to contain their excitement, with many hoping the reprisal is a precursor to a new movie.
a clueless sequel where cher is still in high school 30 years later but they don’t address it she’s just trapped there wearing clothes from the 90s https://t.co/l2B8kXqzsM
— coréy (@salemwigtrials) February 1, 2023
CHER WHAT ARE YOU DOING HERE?! OMG?!
— Liv ▽🌷🧣 (@LivinLittleMix) January 31, 2023
But based on what Silverstone told Variety, it seems unlikely a sequel is in the works.
“Amy Heckerling never wanted to do ‘Clueless 2.’ She got asked so many times and she just refused. She just felt like there’s magic in what we did. So I don’t know why or how that works… You can have the most incredible cast, the most incredible script, the most incredible director and still those movies don’t work sometimes. So when it does, it’s really special.”
