Kellogg’s released an LGBTQ cereal yesterday on Spirit Day that will raise money for LGBTQ advocacy.
The cereal is called All Together Cereal and the big box contains smaller boxes of Corn Flakes, Froot Loops, Frosted Flakes, Frosted Mini Wheats, Raisin Bran, and Rice Krispies. They’re all together… just like the L, G, B, T, and Q and allies are all together.
Related: Is the animated Kellogg’s cereal goldfish gay?
All the mascots of those cereals appear on the box together too, celebrating their diversity.
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Kellogg’s donated $50,000 to GLAAD to support their LGBTQ advocacy.
“We are proud to partner with Kellogg’s again this year to help extend the important message of Spirit Day to households across the country,” said John McCourt of GLAAD.
“The All Together cereal encompasses the values of diversity, equality, and solidarity that Spirit Day is all about, and we hope that LGBTQ youth everywhere receive the messages loud and clear.”
A box of All Together cereal costs $19.99 and is available on the Kellogg’s website.
