They’re back. The latest target of the self-proclaimed “One Million Moms” — whose supporters actually number around 48,000 — is NBC’s new fall series, “The New Normal,” a comedy based on two gay dads and their surrogate mother.
One Million Moms, a project of the anti-gay hate group American Family Association (whose spokesperson is Bryan Fischer), said NBC “is using public airwaves to continue to subject families to the decay of morals and values, and the sanctity of marriage in attempting to redefine marriage,” and called the series “damaging to our culture.”
“Millions of Americans strongly believe that marriage should be between one man and one woman. NBC’s “The New Normal” is attempting to desensitize America and our children. It is the opposite of how families are designed and created. You cannot recreate the biological wheel,” OMM said on its website.
“The New Normal,” created by Emmy Award winning producer/director Ryan Murphy (“Glee,” “American Horror Story,” and “Nip/Tuck”) centers around a Los Angeles couple with successful careers and a committed and loving partnership — the only thing missing in their lives is a baby.
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“These days, families come in all forms — single dads, double moms, sperm donors, egg donors, one-night-stand donors… It’s 2012 and anything goes,” according to the series’ promotional release.
One Million Moms is threatening to “contact any and all sponsors of this program if it is aired.”
OMM said “it is proven this strategy works,” and implied that it was responsible for the cancellation of NBC ratings-failure, “The Playboy Club,” due to “lack of advertisers.”
No word as to why OMM has not tested that strategy on “Glee” or “Modern Family.”
One Million Moms’ most recent threats have targeted The Gap, JC Penney, Urban Outfitters, Oreo, DC Comics, Archie Comics and Toys R Us. OMM does, however, support Chick-fil-A and the Boy Scouts.
“The New Normal” premieres Tuesday, Sept. 11, at 9:30 p.m. ET on NBC.